CASE STUDY
Carliko: a slow perfumery brand rooted in Art Deco elegance
Services: Strategy, Branding, Brand Imagery, Perfume Bottle Design
Client’s Goal
Carliko was created as an ode to the art of slow perfumery: a brand that celebrates the transformative power of scent as a daily ritual. Founded by Carla, a passionate creator inspired by the dynamic character of fragrances, the brand’s mission is to craft hand-blended perfumes that ground and uplift in equal measure. Every scent is an exploration of nature’s raw beauty, made exclusively with organic ingredients to create powerful yet gentle compositions for everyday wear.
Client’s Goal
Carliko was created as an ode to the art of slow perfumery: a brand that celebrates the transformative power of scent as a daily ritual. Founded by Carla, a passionate creator inspired by the dynamic character of fragrances, the brand’s mission is to craft hand-blended perfumes that ground and uplift in equal measure. Every scent is an exploration of nature’s raw beauty, made exclusively with organic ingredients to create powerful yet gentle compositions for everyday wear.
Our Contribution
We developed a brand identity that reflects the duality of Carliko: whimsical yet modern, intricate yet effortless. Inspired by Art Deco’s refined craftsmanship and timeless elegance, the logo suite was designed with hand-drawn lettering, fine lines, and a delicate balance of structure and fluidity. The branding elements add a personal, intimate touch, mirroring the care and artistry behind each fragrance. We also designed three unique perfume bottles, each crafted to embody a different facet of the brand’s story.
Our Contribution
We developed a brand identity that reflects the duality of Carliko: whimsical yet modern, intricate yet effortless. Inspired by Art Deco’s refined craftsmanship and timeless elegance, the logo suite was designed with hand-drawn lettering, fine lines, and a delicate balance of structure and fluidity. The branding elements add a personal, intimate touch, mirroring the care and artistry behind each fragrance. We also designed three unique perfume bottles, each crafted to embody a different facet of the brand’s story.
Project Success
Carliko’s brand presence feels both luxurious and deeply personal. The identity captures the essence of slow perfumery: an invitation to pause, breathe, and let scent become a meditative experience. The fusion of Art Deco influences with a contemporary, organic approach positions Carliko as a brand that doesn’t just create perfumes but crafts moments of presence and self-connection.
Project Success
Carliko’s brand presence feels both luxurious and deeply personal. The identity captures the essence of slow perfumery: an invitation to pause, breathe, and let scent become a meditative experience. The fusion of Art Deco influences with a contemporary, organic approach positions Carliko as a brand that doesn’t just create perfumes but crafts moments of presence and self-connection.
